You must be thinking why should I learn or apply b2b marketing strategy for educational website as both are different. Where on the one side universities are targeting individual student, other side B2B marketing is about targeting and reaching out businesses. Of course, this is all true still there are similarities between education marketing and

Student Digital Community is a group of existing and prospective students who are taking interest in your college and university through the online channel like social media, blog and website. A digital community creates a trust of belonging from both sides. Many universities are doing well on their way to creating a digital community without

Technology has changed the way student’s search and selection of university. One of the method nowadays that’s becoming popular among universities is virtual campus tour. So, what Virtual Campus Tour? Virtual campus tour is a simulation of your university campus location, usually composed of a sequence of images or videos. Sometimes other multimedia is also

Year on year online search for colleges & universities are increasing. The prospective students believe more in online searching & short-listing colleges for their professional courses than by personally visiting and inquiring. Nowadays almost every prospective students visit colleges website before taking any decision.  As the online demand for information about college is surging, many