Schema Markup Mastery for Rich SERP Snippets
After examining more than 4.5 million inquiries, Milestone Research, the research branch of Milestone Inc., discovered that people click on rich results 58% of the time. In contrast, CTRs for non-rich results are just 41%.This underscores the importance of user engagement...
Video SEO: Optimising for YouTube and Beyond
In today’s era, content is considered a beneficial source of information. You must have heard about SEO (Search Engine Optimization), which helps to grow visibility on search engine result pages. What if you could utilise SEO with YouTube? Videos can be considered a powerful...
Embracing the Cookieless Future
Embracing the Cookieless FutureThe digital marketing landscape is about to undergo a seismic shift in the latter half of 2024. The cookies that many marketing professionals relied on have crumbled under the pressure of increasing privacy concerns and regulations like the...
Leveraging AI and Machine Learning for SEO
Like many other fields, Artificial Intelligence and Machine Learning are drastically transforming the SEO landscape. Leveraging these tools is imperative for staying competitive in the digital marketing industry. From data analysis to content optimisation, AI-driven SEO...
The Rise of Voice Search and Conversational SEO
The New Age Search and SEOIn the dynamic landscape of digital marketing and SEO, the advent of voice search has emerged as a pivotal game-changer. Over 50% of searches in the current times are voice searches, which will be high as more people become gadget-savvy. As our...
E-A-T and Core Web Vitals Optimization
Do you know there were over 1.13 billion websites available on the web as of Feb’23, as reported by Forbes Advisor? WebsiteBuilder.com stated that around 175 new websites are made every minute, and roughly 252,000 websites are created daily.You understand the competition....
Local SEO for the Multi-Device Era
Local SEO is a method of website optimisation to boost search visibility, brand awareness and traffic for local businesses.Local SEO services are crucial for local businesses and MNCs to influence their target audience in a particular geographic area. But the question is,...